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PlaylistLookup vs Groover
Groover and PlaylistLookup solve different problems. On Groover you pay credits to send your track to curators and music professionals inside the platform, and Groover guarantees a response, not a playlist add. PlaylistLookup is a directory of Spotify curator contacts: you get the email, social account or submission link and pitch the curator yourself, for a flat monthly price. Checked on October 20, 2026.
| Topic | PlaylistLookup | Groover |
|---|---|---|
| How it works | You find a curator and write to them yourself | You send your track through Groover and the contact replies there with feedback |
| Who you can reach | Spotify playlist curators with a public contact channel (83,000+ of 390,000+ tracked playlists, as of October 20, 2026); radio stations and record labels on Pro | Curators and professionals on Groover, including media outlets, radio stations and record labels (Groover help) |
| What you pay for | Access to the directory | Credits ("Grooviz") for each contact you send your track to |
| Price | Basic $6.95 per month or $54.95 per year. Pro $11.95 per month or $95.95 per year. | 1 Grooviz costs €1, taxes included. A standard contact costs 2 Grooviz (€2); top curators and professionals cost more, 4 Grooviz on Groover's help page. Credit packs start at €46. |
| Reply | Up to the curator. There is no platform guarantee. | Guaranteed: if a contact does not respond within 7 days, the Grooviz for that contact are refunded. A response counts as feedback of at least 15 words (Groover help). |
| Playlist placement | Not promised. PlaylistLookup gives you the contact details; the pitch and the relationship are yours. | Not promised. Groover's guarantee covers a response, not an add. |
| Free option | Free account with 2 searches per week and 1 health check a month | Sign-up is free. No free credits are listed on its pricing page. |
| Playlist check | AI-powered playlist health check that estimates whether a Spotify playlist has real listeners (Free 1 health check, Basic 15 health checks, Pro 50 health checks a month). An estimate, not proof. | Not stated on its pricing page |
Groover prices are in euros. Its pricing page shows 1 Grooviz as about $1.07; PlaylistLookup prices are in US dollars.
What a campaign costs
Groover's pricing page associates the best results with a campaign of 50 contacts, which is 100 Grooviz. At the standard 2 Grooviz per contact that is €100 for one track, and top curators cost more. PlaylistLookup Basic is $6.95 per month with unlimited searches, and the pitches go from your own email. They are not the same product: Groover charges for a guaranteed response, PlaylistLookup for the contact details.
Who Groover fits
Groover fits artists who want a structured way to reach curators, media, radio stations and labels, want the platform to guarantee a response, and are willing to pay for each contact. The guarantee covers a response, not positive feedback or a playlist add.
Who PlaylistLookup fits
PlaylistLookup fits artists who want to choose their own channel and wording, contact many curators for a flat monthly price, and keep replies in their own inbox. It does not send the track for you and does not guarantee replies or placements. A free account has 2 searches per week; sending from Gmail needs Basic or Pro.
Using both
The two do not exclude each other. You can use Groover for contacts you want a guaranteed answer from, and PlaylistLookup for curators who list an email, Instagram account or their own submission link. Before you pitch a playlist, you can run a PlaylistLookup playlist health check on it.
FAQ
Is PlaylistLookup a Groover alternative?
Partly. Both help you reach playlist curators, but Groover sends your track through its platform and charges credits per contact, while PlaylistLookup gives you the curator's published contact details so you reach out yourself.
How much does Groover cost?
On Groover, 1 Grooviz costs €1 including taxes. A standard contact costs 2 Grooviz, and top curators and professionals cost more. Credit packs start at €46 and unused credits do not expire. This was checked on October 20, 2026; open Groover's pricing page before you buy.
Is there a free option?
PlaylistLookup has a free account with 2 searches per week, enough to see the data before you choose a plan. Groover sign-up is free, but sending to a contact costs credits.
Do you guarantee playlist placements?
No. No service can promise a curator will add your track. Groover guarantees a response from the contacts you pay for, not a placement. PlaylistLookup provides the contact details; the pitch and the relationship are yours.
Sources
Groover details come from its own public pages, opened on October 20, 2026:
Our own figures and how we count them: How our data works. Something out of date? Email support@playlistlookup.com and we will correct it.